Frequently Asked Questions
Wondering what it costs to work together, or how the process works? You're not alone — this page covers what I hear most often, from budget to timelines to how we'll actually work side by side.
If you don't see your question here, just ask. I'm always happy to talk it through.
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One concept, with two rounds of revisions. We start with an in-depth questionnaire that helps me understand your business, goals, and vision, then we review it together so the direction is clear before design even begins.
Here's why: presenting multiple concepts usually just leads to decision fatigue and weaker results. Sticking with one gives us room to focus on depth and quality instead.
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That's completely normal. A lot of clients know something needs to change but aren't sure exactly what. Our first conversation is designed to help figure out what will actually help, and what's realistic for your goals.
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I strongly recommend it, especially for websites — professional copy and photography often make the biggest difference in how the final product turns out. If that's not in the cards right now, I can recommend trusted collaborators, or curate a site-appropriate stock photo library for a small additional fee.
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Absolutely! You'll get clear guidelines and practical walkthroughs so you feel confident managing things or making updates on your own — for websites, that includes training or video tutorials for the platform we used.
If you'd rather stay focused on your business and hand off the ongoing design work, that's available too, through hourly or retainer support.
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Every project is different, and a flat number on a page can't account for your specific goals, scope, or timeline. Rather than guess with a range that might not fit your project, I'd rather talk it through with you directly — that's part of what our first conversation is for.
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Scope, complexity, timeline, and how much strategic work is involved. We'll talk through all of it before any work begins.
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Let's talk about it. Sometimes a phased approach makes sense — we focus on the highest-impact areas first and build from there. For example, we might start with strategy and visual identity, then move into the website when the timing's right.
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Any extra costs get discussed upfront — this might include platform subscriptions or third-party tools, depending on the project. No surprise add-ons, no hidden fees.
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A deposit holds your spot on my calendar, and the remaining balance is typically split across agreed-upon milestones, with final payment due at project completion. For fractional or ongoing work, billing is recurring.
Ready to move forward?
You don’t need to have everything figured out before reaching out. Many clients come in with questions, partial clarity, or a sense that something isn’t working but aren’t sure where to start. If that sounds like you, a short conversation can often bring more clarity.